A white beach towel, with the Hotel Pozzillo logo embroidered on in blue thread, next to a pool

Hotel Pozzillo

[OVERVIEW]

Hotel Pozzillo is a boutique hotel in Sicily, where old-world glamour meets a warmer, more personal kind of luxury. The identity draws from local Sicilian art and culture, translated into hand-illustrated leopards. The challenge was striking a tone that felt warm and luxurious without being cold.

[RESULTS]

An identity built around an oval crest and roaming leopard motif, carried consistently across collateral. The world feels crafted and quietly grand, rather than stiff or corporate. A brand that captures the hotel's heritage while staying personal and warm.

[SERVICES]

A white plate with dark blue trimming and the palm leopard logo mark printed in the middle
Full logo suite of Hotel Pozzillo including multiple logo variations
A repeated badge emblem logo pattern on a blue backgrounds, featuring a double leopard motif
A horizontal logo with a leopard motif breaking up the two words of 'Hotel Pozzillo'
A biege hat with a leopard and palm logo motif thats embroidered with navy thread
A close up of a white beach towel, placed poolside with the Hotel Pozzillo logo embroidered on
A biege tote bag resting on stone rocks, with the Hotel Pozzillo logo printed on, featuring two leopard motifs
A white folded napkin corner on a dark wooden table, a palm and leopard motif mark is embroided into the fabric with blue thread
A european tiled floor with the wordmark 'Hotel Pozzillo' and the double facing leopard motifs above

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