+ WHAT WE DO

Every business is different, so we build our approach custom to your individual goals

01

Brand Strategy

Research + Workshops

Positioning

Market Landscape

Audience Analysis

Messaging

Creative Direction

We are a strategy-first studio, this means we don’t follow trends and like to challenge generic ideas. Insights and research drive all creative decisions so we know exactly who you are and why people should care.

01

Brand Strategy

Research + Workshops

Positioning

Market Landscape

Audience Analysis

Messaging

Creative Direction

We are a strategy-first studio, this means we don’t follow trends and like to challenge generic ideas. Insights and research drive all creative decisions so we know exactly who you are and why people should care.

01

Brand Strategy

Research + Workshops

Positioning

Market Landscape

Audience Analysis

Messaging

Creative Direction

We are a strategy-first studio, this means we don’t follow trends and like to challenge generic ideas. Insights and research drive all creative decisions so we know exactly who you are and why people should care.

01

Brand Strategy

Research + Workshops

Positioning

Market Landscape

Audience Analysis

Messaging

Creative Direction

We are a strategy-first studio, this means we don’t follow trends and like to challenge generic ideas. Insights and research drive all creative decisions so we know exactly who you are and why people should care.

02

Visual Identity

Logo Suite

Colour Palette

Typography

Illustration

Art Direction

Brand Guidelines

The design stage is always guided by your strategy. Everything you need to launch your new business, or to finally upgrade from the DIY to something that truly reflects where you’re heading. Combined with Strategy, this forms your Brand Identity.

02

Visual Identity

Logo Suite

Colour Palette

Typography

Illustration

Art Direction

Brand Guidelines

The design stage is always guided by your strategy. Everything you need to launch your new business, or to finally upgrade from the DIY to something that truly reflects where you’re heading. Combined with Strategy, this forms your Brand Identity.

02

Visual Identity

Logo Suite

Colour Palette

Typography

Illustration

Art Direction

Brand Guidelines

The design stage is always guided by your strategy. Everything you need to launch your new business, or to finally upgrade from the DIY to something that truly reflects where you’re heading. Combined with Strategy, this forms your Brand Identity.

02

Visual Identity

Logo Suite

Colour Palette

Typography

Illustration

Art Direction

Brand Guidelines

The design stage is always guided by your strategy. Everything you need to launch your new business, or to finally upgrade from the DIY to something that truly reflects where you’re heading. Combined with Strategy, this forms your Brand Identity.

03

Print + Digital Collateral

Packaging

Print Collateral

Merch + Signage

Social Media

Email Campaigns

Presentations

Thoughtful touchpoints to bring your brand into the real world and ensure the branding stays aligned as the business grows.

03

Print + Digital Collateral

Packaging

Print Collateral

Merch + Signage

Social Media

Email Campaigns

Presentations

Thoughtful touchpoints to bring your brand into the real world and ensure the branding stays aligned as the business grows.

03

Print + Digital Collateral

Packaging

Print Collateral

Merch + Signage

Social Media

Email Campaigns

Presentations

Thoughtful touchpoints to bring your brand into the real world and ensure the branding stays aligned as the business grows.

03

Print + Digital Collateral

Packaging

Print Collateral

Merch + Signage

Social Media

Email Campaigns

Presentations

Thoughtful touchpoints to bring your brand into the real world and ensure the branding stays aligned as the business grows.

04

Website Design

Web Design

Development

Web Build

Ecommerce

Blog Set Up

Launch Support

Expanding your brand world with a beautiful and intentional custom website, using Framer. An easy to use platform to grow a community, build awareness and be fully aligned with your brand.

04

Website Design

Web Design

Development

Web Build

Ecommerce

Blog Set Up

Launch Support

Expanding your brand world with a beautiful and intentional custom website, using Framer. An easy to use platform to grow a community, build awareness and be fully aligned with your brand.

04

Website Design

Web Design

Development

Web Build

Ecommerce

Blog Set Up

Launch Support

Expanding your brand world with a beautiful and intentional custom website, using Framer. An easy to use platform to grow a community, build awareness and be fully aligned with your brand.

04

Website Design

Web Design

Development

Web Build

Ecommerce

Blog Set Up

Launch Support

Expanding your brand world with a beautiful and intentional custom website, using Framer. An easy to use platform to grow a community, build awareness and be fully aligned with your brand.

+ OUR APPROACH

We don’t want you to blend in. We spend time understanding why you’re different so we can create a lifestyle, bring your people together and build something that is 100% you.

We don’t copy trends or competitors, and we definitely don’t do boring. We root everything in your unique brand story.

+ OUR APPROACH

We don’t want you to blend in. We spend time understanding why you’re different so we can create a lifestyle, bring your people together and build something that is 100% you.

We don’t copy trends or competitors, and we definitely don’t do boring. We root everything in your unique brand story.

+ THE PROCESS

1-2 WEEKS

Strategy

Before designing we always set the scene. We need a clear understanding of who you are, what you stand for and your people.

2-6 WEEKS

Identity

Guided by your strategy we begin the brand identity design phase and start bringing the vision to life.

2+ WEEKS

Application

From packaging to your website, we begin to build out your brand world across all the touchpoints you need.

1+ WEEK

Guidelines

Once everything is approved, we package it all up and create your guide document. This gives you everything you need to launch and maintain.

1-2 WEEKS

Strategy

Before designing we always set the scene. We need a clear understanding of who you are, what you stand for and your people.

2-6 WEEKS

Identity

Guided by your strategy we begin the brand identity design phase and start bringing the vision to life.

2+ WEEKS

Application

From packaging to your website, we begin to build out your brand world across all the touchpoints you need.

1+ WEEK

Guidelines

Once everything is approved, we package it all up and create your guide document. This gives you everything you need to launch and maintain.

1-2 WEEKS

Strategy

Before designing we always set the scene. We need a clear understanding of who you are, what you stand for and your people.

2-6 WEEKS

Identity

Guided by your strategy we begin the brand identity design phase and start bringing the vision to life.

2+ WEEKS

Application

From packaging to your website, we begin to build out your brand world across all the touchpoints you need.

1+ WEEK

Guidelines

Once everything is approved, we package it all up and create your guide document. This gives you everything you need to launch and maintain.

1-2 WEEKS

Strategy

Before designing we always set the scene. We need a clear understanding of who you are, what you stand for and your people.

2-6 WEEKS

Identity

Guided by your strategy we begin the brand identity design phase and start bringing the vision to life.

2+ WEEKS

Application

From packaging to your website, we begin to build out your brand world across all the touchpoints you need.

1+ WEEK

Guidelines

Once everything is approved, we package it all up and create your guide document. This gives you everything you need to launch and maintain.

INDUSTRIES WE'VE WORKED WITH:

INDUSTRIES WE'VE WORKED WITH:

DTC

Ecommerce

Fashion

Apparel

Kids Apparel

Kids homeware

Suncare

Personal care

Skincare

Beauty

Coaching

Marketing

Architecture

Health

Hospitality

Outdoors

Home Fragrance

Food And Drink

Music

Sportswear

Maternity

Travel

Technology

DTC

Ecommerce

Fashion

Apparel

Kids Apparel

Kids homeware

Suncare

Personal care

Skincare

Beauty

Coaching

Marketing

Architecture

Health

Hospitality

Outdoors

Home Fragrance

Food And Drink

Music

Sportswear

Maternity

Travel

Technology

+ CLIENT TESTIMONIALS

What our clients say

  • “We love our branding so much! We think it perfectly captures our ‘Badu’ essence and we are so happy we worked together. We love everything you made for us. You are the best. We can picture the branding expanding to other mediums, such as merchandise and we’ll definitely be working together on future projects!”

    Laura
    BADU
  • “We came to Alice with a vision we couldn’t articulate and she translated it into a brand that exceeded what we imagined. The process was seamless. As creatives ourselves, it was eyeopening. More than once we said, ‘This is how we want our clients to feel.’ The final brand is elegant, intelligent, and true to who we are. We’d do it again in a heartbeat. Thank you so much!”

    Kaitlend
    SOMMERHOUSE
  • "Before Alice, corr only existed in my head. Working with her was the first time the whole thing felt calm. She pulled the actual brand out of the mess I gave her. Now I've got a brand I'm not embarrassed to put anywhere."

    Caitlin
    corr
  • "I couldn’t fault Alice’s design process. We absolutely loved working with her, she understood our vision and exceeded our expectations. We’re so happy with the branding, it’s everything we wanted and more. She is such a talent, with prompt communication and shows she genuinely cares about her clients. We’re so excited to work together again soon!"

    Danni
    WRK IT
  • "Alice was really responsive to feedback and listened intently to create a new look that will take the company forward for years to come. She is the best designer we have ever worked with. She truly listens and cares about each and every project she takes on. I simply cannot express my gratitude enough."

    Scarlett
    FREERIDER
  • "Alice was amazing to work with! She was imaginative, detailed, and communicative. We cannot recommend her enough and will definitely be working with her again in the future as our business grows."

    Founder
    AQUAVIRGO
  • "Alice was incredible to work with. I couldn't be happier with the result. She's deeply professional, but also so human and easy to connect to. She really listened and managed my scattered ideas. She's talented, thoughtful and brings a fresh perspective. I loved every step of the journey with her."

    Grace
    Solah Island
  • "I can't recommened Alice highly enough. From the first conversation she truly understood my vision. She exceeded my expectations with such a detailed branding suite. Communication was seamless, she kept me informed every step, was open to feedback and made the collaboration feel effortless."

    Rachel
    Recette
  • "Alice delivered beyond my expectations. From the very beginning, she understood the heart of the project and brought an incredible level of creativity. Taking simple ideas and elevating them to more than what I had pictured. I can’t recommend her highly enough."

    George
    MADD
+ CLIENT TESTIMONIALS

What our clients say

  • “We love our branding so much! We think it perfectly captures our ‘Badu’ essence and we are so happy we worked together. We love everything you made for us. You are the best. We can picture the branding expanding to other mediums, such as merchandise and we’ll definitely be working together on future projects!”

    Laura
    BADU
  • “We came to Alice with a vision we couldn’t articulate and she translated it into a brand that exceeded what we imagined. The process was seamless. As creatives ourselves, it was eyeopening. More than once we said, ‘This is how we want our clients to feel.’ The final brand is elegant, intelligent, and true to who we are. We’d do it again in a heartbeat. Thank you so much!”

    Kaitlend
    SOMMERHOUSE
  • "Before Alice, corr only existed in my head. Working with her was the first time the whole thing felt calm. She pulled the actual brand out of the mess I gave her. Now I've got a brand I'm not embarrassed to put anywhere."

    Caitlin
    corr
  • "I couldn’t fault Alice’s design process. We absolutely loved working with her, she understood our vision and exceeded our expectations. We’re so happy with the branding, it’s everything we wanted and more. She is such a talent, with prompt communication and shows she genuinely cares about her clients. We’re so excited to work together again soon!"

    Danni
    WRK IT
  • "Alice was really responsive to feedback and listened intently to create a new look that will take the company forward for years to come. She is the best designer we have ever worked with. She truly listens and cares about each and every project she takes on. I simply cannot express my gratitude enough."

    Scarlett
    FREERIDER
  • "Alice was amazing to work with! She was imaginative, detailed, and communicative. We cannot recommend her enough and will definitely be working with her again in the future as our business grows."

    Founder
    AQUAVIRGO
  • "Alice was incredible to work with. I couldn't be happier with the result. She's deeply professional, but also so human and easy to connect to. She really listened and managed my scattered ideas. She's talented, thoughtful and brings a fresh perspective. I loved every step of the journey with her."

    Grace
    Solah Island
  • "I can't recommened Alice highly enough. From the first conversation she truly understood my vision. She exceeded my expectations with such a detailed branding suite. Communication was seamless, she kept me informed every step, was open to feedback and made the collaboration feel effortless."

    Rachel
    Recette
  • "Alice delivered beyond my expectations. From the very beginning, she understood the heart of the project and brought an incredible level of creativity. Taking simple ideas and elevating them to more than what I had pictured. I can’t recommend her highly enough."

    George
    MADD
+ CLIENT TESTIMONIALS

What our clients say

  • “We love our branding so much! We think it perfectly captures our ‘Badu’ essence and we are so happy we worked together. We love everything you made for us. You are the best. We can picture the branding expanding to other mediums, such as merchandise and we’ll definitely be working together on future projects!”

    Laura
    BADU
  • “We came to Alice with a vision we couldn’t articulate and she translated it into a brand that exceeded what we imagined. The process was seamless. As creatives ourselves, it was eyeopening. More than once we said, ‘This is how we want our clients to feel.’ The final brand is elegant, intelligent, and true to who we are. We’d do it again in a heartbeat. Thank you so much!”

    Kaitlend
    SOMMERHOUSE
  • "Before Alice, corr only existed in my head. Working with her was the first time the whole thing felt calm. She pulled the actual brand out of the mess I gave her. Now I've got a brand I'm not embarrassed to put anywhere."

    Caitlin
    corr
  • "I couldn’t fault Alice’s design process. We absolutely loved working with her, she understood our vision and exceeded our expectations. We’re so happy with the branding, it’s everything we wanted and more. She is such a talent, with prompt communication and shows she genuinely cares about her clients. We’re so excited to work together again soon!"

    Danni
    WRK IT
  • "Alice was really responsive to feedback and listened intently to create a new look that will take the company forward for years to come. She is the best designer we have ever worked with. She truly listens and cares about each and every project she takes on. I simply cannot express my gratitude enough."

    Scarlett
    FREERIDER
  • "Alice was amazing to work with! She was imaginative, detailed, and communicative. We cannot recommend her enough and will definitely be working with her again in the future as our business grows."

    Founder
    AQUAVIRGO
  • "Alice was incredible to work with. I couldn't be happier with the result. She's deeply professional, but also so human and easy to connect to. She really listened and managed my scattered ideas. She's talented, thoughtful and brings a fresh perspective. I loved every step of the journey with her."

    Grace
    Solah Island
  • "I can't recommened Alice highly enough. From the first conversation she truly understood my vision. She exceeded my expectations with such a detailed branding suite. Communication was seamless, she kept me informed every step, was open to feedback and made the collaboration feel effortless."

    Rachel
    Recette
  • "Alice delivered beyond my expectations. From the very beginning, she understood the heart of the project and brought an incredible level of creativity. Taking simple ideas and elevating them to more than what I had pictured. I can’t recommend her highly enough."

    George
    MADD
+ CLIENT TESTIMONIALS

What our clients say

  • “We love our branding so much! We think it perfectly captures our ‘Badu’ essence and we are so happy we worked together. We love everything you made for us. You are the best. We can picture the branding expanding to other mediums, such as merchandise and we’ll definitely be working together on future projects!”

    Laura
    BADU
  • “We came to Alice with a vision we couldn’t articulate and she translated it into a brand that exceeded what we imagined. The process was seamless. As creatives ourselves, it was eyeopening. More than once we said, ‘This is how we want our clients to feel.’ The final brand is elegant, intelligent, and true to who we are. We’d do it again in a heartbeat. Thank you so much!”

    Kaitlend
    SOMMERHOUSE
  • "Before Alice, corr only existed in my head. Working with her was the first time the whole thing felt calm. She pulled the actual brand out of the mess I gave her. Now I've got a brand I'm not embarrassed to put anywhere."

    Caitlin
    corr
  • "I couldn’t fault Alice’s design process. We absolutely loved working with her, she understood our vision and exceeded our expectations. We’re so happy with the branding, it’s everything we wanted and more. She is such a talent, with prompt communication and shows she genuinely cares about her clients. We’re so excited to work together again soon!"

    Danni
    WRK IT
  • "Alice was really responsive to feedback and listened intently to create a new look that will take the company forward for years to come. She is the best designer we have ever worked with. She truly listens and cares about each and every project she takes on. I simply cannot express my gratitude enough."

    Scarlett
    FREERIDER
  • "Alice was amazing to work with! She was imaginative, detailed, and communicative. We cannot recommend her enough and will definitely be working with her again in the future as our business grows."

    Founder
    AQUAVIRGO
  • "Alice was incredible to work with. I couldn't be happier with the result. She's deeply professional, but also so human and easy to connect to. She really listened and managed my scattered ideas. She's talented, thoughtful and brings a fresh perspective. I loved every step of the journey with her."

    Grace
    Solah Island
  • "I can't recommened Alice highly enough. From the first conversation she truly understood my vision. She exceeded my expectations with such a detailed branding suite. Communication was seamless, she kept me informed every step, was open to feedback and made the collaboration feel effortless."

    Rachel
    Recette
  • "Alice delivered beyond my expectations. From the very beginning, she understood the heart of the project and brought an incredible level of creativity. Taking simple ideas and elevating them to more than what I had pictured. I can’t recommend her highly enough."

    George
    MADD
BRANDS I'VE WORKED WITH:
BRANDS I'VE WORKED WITH:
BRANDS I'VE WORKED WITH:

FAQs

HOW MUCH IS A LOGO?
WHAT'S THE PAYMENT SCHEDULE?
WHAT ISN'T INCLUDED IN THE PRICING?
WHO OWNS THE FINAL DESIGNS?
WHAT DO I NEED PREPARED BEFORE WE START?
HOW MANY ROUNDS OF REVISION DO I GET?

FAQs

HOW MUCH IS A LOGO?
WHAT'S THE PAYMENT SCHEDULE?
WHAT ISN'T INCLUDED IN THE PRICING?
WHO OWNS THE FINAL DESIGNS?
WHAT DO I NEED PREPARED BEFORE WE START?
HOW MANY ROUNDS OF REVISION DO I GET?

FAQs

HOW MUCH IS A LOGO?
WHAT'S THE PAYMENT SCHEDULE?
WHAT ISN'T INCLUDED IN THE PRICING?
WHO OWNS THE FINAL DESIGNS?
WHAT DO I NEED PREPARED BEFORE WE START?
HOW MANY ROUNDS OF REVISION DO I GET?