An image of a Lime flavoured sparkling drinks can with their mermaid sub mark logo overlaid

AquaVirgo

[OVERVIEW]

AquaVirgo is a sparkling water brand that uses only high quality, clean ingredients. The name comes from the Aqua Virgo aqueduct in ancient Rome, which translates to 'pure water'. The challenge was designing a brand that exemplified quality, taste and integrity, while capturing transparency around sourcing and the essence of ancient Roman architecture.

[RESULTS]

A celebration of creativity and artistic expression, with a design-forward approach that feels nostalgic with a modern twist. A goddess of water, inspired by European folklore, holds an apple to represent the fresh-squeezed fruit in each can. The identity captures both heritage and craft in equal measure.

[SERVICES]

A Lemon flavoured sparkling drinks can is placed next to lemon fruit
A close up image of the lemon flavoured sparkling water drinks can
2 boxes of Meyer Lemon flavoured sparkling water cans stacked ontop of each other
A close up macro shot of a pink grapefruit sparkling water can packaging design
A Pink Grapefruit can of sparkling water packaging design placed amongs real grapefruits
A women holding two boxes of AquaVirgo Sparkling Water packaging boxes
Lime flavoured sparkling water can drink packaging design
Close up detail shot of lime flavoured sparkling water canned drink packaging design
A GIF showing all 4 flavours of sparkling water can designs
A close up of Passion Fruit Strawberry Sparkling Water Can Design
A Passion Fruit Strawberry sparkling water can design placed amongs real strawberry and passion fruits

[CLIENT TESTIMONIAL]

"Alice was amazing to work with! She was imaginative, detailed, and communicative. We cannot recommend her enough and will definitely be working with her again in the future as our business grows."

AquaVirgo Founder

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