Woman carrying baby using Freerider Sierra Carrier.Woman carrying baby using Freerider Sierra Carrier.Woman carrying baby using Freerider Sierra Carrier.

sierra carrier launch

social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  
social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  social media campaign and print design for a new product launch  /  
services:
+ packaging
+ editorial design
+ organic social media
+ Paid Social Media Ads
+ Print Collateral
+ Email Design
+ Website Assets

Freerider. Co, the UK’s leading Baby Sling brand, wanted to make an impact launching their new product, the Sierra Baby Carrier.

the challenge

They needed a disruptive campaign across organic and paid social media to generate interest for the big day. This also involved new packaging design, editorial instruction booklets and a website refresh.

the result

The launch was a success with 4,000 sign ups to their pre-order email list and the carrier sold 90% in the first day.

services:
+ packaging
+ editorial design
+ organic social media
+ Paid Social Media Ads
+ Print Collateral
+ Email Design
+ Website Assets
FREERIDERCO.COM@FREERIDER.CO
Freerider Instagram posts.
Freerider emails, advertising the brand and products.
Freerider Sierra Carrier packaging.Freerider Sierra Carrier how-to booklet guide.
Freerider Instagram advertisements of brand and products.
Freerider website screenshots of brand, models and products.Freerider Instagram posts.
Freerider emails, advertising the brand and products.Freerider Sierra Carrier packaging.Freerider Sierra Carrier how-to booklet guide.Freerider Instagram advertisements of brand and products.
Freerider website screenshots of brand, models and products.

client testimonial

"Alice delivered over and above what we had ever expected out of the launch. We could not have been happier with the result. Alice worked extremely hard to bring the vision that we had collaborated on to life and the launch would not have been possible without her. She has been a dream to work with, she understands what we’re looking for even better than we do and we will 100% be working with her again."

frazier christie
freerider, co-founder
Freerider packaging designs.Freerider Sierra Carrier packaging.

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